Marketing Planning

Many of our clients come to us with stories of $1,000's wasted on websites that don't work, expensive advertising that never reaches the target market. Why?  Unfortunately, it's because not enough time  was spent developing a proper plan.

At LYNK, the first step we take in helping you grow, is to develop a solid marketing plan that includes measurable objectives, fact based recommendations, specific timelines, creative marketing tactics, and a well thought out budget. Finally, we put the plan into motion, leaving you with more time and energy to focus on other business matters.

Project Management

Another common problem is inadequate resources allocated to execution of the plan. When deciding if you should outsource your marketing, consider how much time you really have to allocate to a full scale marketing campaign.  

Whether your marketing project is straightforward, or complex like an intricate puzzle, it makes practical sense to assign a LYNK Project Manager to put your marketing strategy in motion.  We’ll provide you with a single point of contact who can manage all of your marketing initiatives, so you can stay focused on other important areas of your business.

Branding & Creative Design

"A brand is the most valuable real-estate in the world - a corner of the consumer's mind." – David Aaker

Our approach to brand development is involvesmuch more than just designing a logo. It begins with a thorough review of your marketplace, business history, vision, values, beliefs and your target market.

Web Design & Online Marketing

In the increasingly confusing and competive online marketplace, it takes more than just a pretty home page to get results.  Our quality web marketing services also requires planning.  Best of all, we'll work within your budget to develop an online marketing program that delivers results.  Some of our web marketing services include

• Goal Setting

• Keyword Analysis 

• Optimized Keyword Rich Copy

• Content Management Systems

• Email Marketing

• Newsletter Design

• Social Media Updates

• PPC (Pay-Per-Click)

• e-commerce

• Web Analytics

Copywrite (Web & Print)
Whether its web copy, newsletters, email blasts, product packaging, annual reports, customer correspondence or newspaper ads, it takes compelling, effective communications to reach your customers. We work with highly skilled copywriters who specialize in these areas who can make sure your message gets heard loud and clear!